Betr Might Acquire PointsBet Australia Trading Business

pointsbet appPointsBet Sportsbook has been one of the most competitive online sports betting apps in the industry since it rolled out. While the mobile sportsbook has plenty of competition with the likes of DraftKings Sportsbook, FanDuel Sportsbook, Caesars Sportsbook, and BetMGM Sportsbook, PointsBet has grown a fanbase with its special offerings you won’t find with other mobile sportsbooks.

Well, the sports wagering company has just made headlines regarding a potential future sale. Here’s what you should know about changes that might happen to PointsBet in Australia, as well as additional information on the PointsBet Sportsbook platform.

PointsBet Could Sell Australian Business To Betr

It appears as though PointsBet’s Australian trading business assets will be sold sooner rather than later. According to Legal Sports Report, there have been discussions about the company’s possible sale which were confirmed by PointsBet itself in a press release. The company that could potentially be purchasing the trading business is Australian-based Betr, which isn’t the same as the sports betting site in the U.S. (more on that later).

However, Betr isn’t the only entity looking to acquire the PointsBet trading business in Australia. News Corp., the media giant from Rupert Murdoch, put in an offer, but was ultimately rejected by PointsBet.

This would have added another major name to the NewsCorp list of brands, which includes FoxTel Group, New York Post, REA Group, Realtor.com, and Harper Collins Publishers. Another interested company was Fanatics, Inc., which is particularly noteworthy considering the impending release of Fanatics Sportsbook.

Betr Australia Differs From U.S. Sportsbook

When many sports bettors hear the name “Betr,” they likely think of the upcoming Betr Sportsbook platform co-created by social media influencer and professional boxer Jake Paul. However, the Betr in talks to acquire Australian business from PointsBet is itself based in Australia.

The Jake Paul-founded Betr, on the other hand, is a sports betting site focused on micro-betting. This means that you can place quick bets on certain outcomes during a game, such as if a pro football drive will end in a touchdown or if a pitcher will strike out the next batter. The Betr mobile app has fully launched in a number of different states, with the mobile betting site expected to be available for the Ohio sports betting rollout, including a retail sportsbook at Hall of Fame Village.

About PointsBet Sportsbook

Originating in Australia in 2017, PointsBet has gained fans in plenty of different markets thanks to Pointsbetting, a unique betting feature that makes the mobile betting site stand apart from the competition. PointsBet is also known for its many brand ambassadors, such as former professional golfer Paige Spiranac and retired NBA stars Shaquille O’Neal and Allen Iverson.

Super Bowl-winning quarterback Drew Brees was also a brand ambassador for the platform for years, although that has recently ended with the future Hall-of-Famer joining the Purdue Boilermakers as an interim assistant coach. PointsBet Sportsbook was also the sports betting partner of the Sunday Night Football pre-game show Football Night in America before ending the deal, with BetMGM Sportsbook the current wagering partner.

Anthony Elio is the Lead Writer for LINEUPS.com, focusing on sports betting, online casino gaming, and horse racing. He covers state betting handles, sportsbook partnerships, operator news, and NHL picks. Outside of his work with LINEUPS, Elio has also written for Daily Fantasy Cafe, Innovation & Tech Today, Krazy Coupon Lady, and Residential Tech Today.

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