PointsBet Acquisition Continues As Fanatics Sportsbook Closes In Eight States
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In eight states, Fanatics Betting and Gaming has officially closed on PointsBet USA’s operating business. More of these closings are expected throughout the rest of 2023, with PointsBet undergoing a rebrand in states where it has closed. This all comes after Fanatics Sportsbook began fully rolling out in a handful of states with legal sports betting.
Eight States Closed In Fanatics Acquisition of PointsBet
In its ongoing acquisition of PointsBet Sportsbook’s USA’s business, Fanatics Sportsbook has officially closed in eight states. These states include Maryland, Iowa, Colorado, New Jersey, Kansas, Virginia, West Virginia, and Virginia. These closings are pending regulatory approvals.
PointsBet will undergo a rebranding in these eight states, with the mobile sportsbook now called “PointsBet, a Fanatics Experience” in those areas. Meanwhile, PointsBet USA will continue to operate the online sportsbook in Indiana and Illinois until the closings become official later in 2023. Fanatics will also look to close on remaining states like New York, Ohio, Michigan, and Louisiana in the near future.
Fanatics Betting and Gaming CEO Matt King said in the official press release, “We are excited about what we are building at Fanatics Betting and Gaming and this acquisition accelerates our plans. We have a ten-year plan that focuses on the customer and not market share. We are going to acquire customers efficiently, allowing us to return savings to customers by investing in the customer experience at Fanatics Sportsbook and PointsBet, a Fanatics Experience.”
Overall, these closings mean that Fanatics Sportsbook will have a presence in 11 different states when the NFL season kicks off on September 7th, 2023 when the Kansas City Chiefs take on the Detroit Lions on Thursday Night Football.
💰
— Fanatics (@Fanatics) September 1, 2023
PointsBet Casino Included In Acquisition
PointsBet Casino, the iGaming site from PointsBet, is also included in the deal. The platform is currently live in West Virginia, New Jersey, Michigan, and Pennsylvania. PointsBet Casino hasn’t yet launched in Connecticut, the only other U.S. state with legal online casino gaming.
Table games and slot machines are prevalent with the iGaming app, as well as live dealer games. The online casino also features a shared wallet with PointsBet Sportsbook, allowing users to easily switch between the two using the same funds.
Made this interception look easy!
— Fanatics (@Fanatics) September 1, 2023
Fanatics Sportsbook Begins Launching In Different States
After a period of beta testing, Fanatics Sportsbook has begun fully launching in a number of different states. The online sports betting app is now fully live in four states: Maryland, Massachusetts, Tennessee, and Ohio. Although it’s only been available for a short period of time, Fanatics Sportsbook has been praised for its well-designed mobile app and Fancash feature.
The mobile betting app will likely begin launching in other major wagering states soon, such as Pennsylvania, Michigan, New Jersey, and Arizona. Fanatics Sportsbook will also likely expand into the Kentucky sports betting market, which goes live with online wagering on September 28, 2023. Retail sports betting in Kentucky also goes live on September 7, 2023, so don’t be surprised if the sports betting operator looks to open up its own brick-and-mortar sportsbook in the area.
