PointsBet & NBC Sports To Broadcast Simultaneous Betting Show At Waste Management Open
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With the PGA Tour looking to attract new viewers to the sport, they have tapped into the sports betting world and have fully embraced it. For the first time, NBC Sports, PGA Tour, and Pointsbet will broadcast a sports betting show live on Peacock Premium during the Waste Management Phoenix Open. Pointsbet is an official betting partner of NBC Sports but also a partner of the PGA Tour. The Waste Management Open has become one of the more popular stops on tour with the rowdy crowds and high scores. They will tee off at TPC Scottsdale on Thursday, February 4th.
PGA & PointsBet Partnership
Pointsbet is one of the larger sportsbook operators in the market currently, and back in August of 2020. They signed a multi-year partnership to be the official betting operator of the PGA Tour. Pointsbet has become one of the golf world’s major operators, extending their bet types compared to the industry standards. They have put a lot of work into live betting and have generated more bets placed and unique bettors than their competitors. Adding a show into the mix to cover odds for the live bettors while the tournament is in play will be a huge advantage for golf and Pointsbet.
How To Watch
NBC Sports is undergoing some changes and will shift a lot of their sports coverage to Peacock over the rest of the year. Pointsbet is also a partner with NBC, which gave them easy access to use their odds and platform to promote sports betting for the PGA. Peacock Premium is a service subscription that does require a Wifi connection but no cable subscription. There is a 7-day trial for new users, and the monthly costs range from $5.99 to-9.99. The side-by-side coverage is really a groundbreaking new way to view sports betting.
A Look Into The Future
With many professional sports leagues and teams partnering with sportsbooks and stepping into the future of country-wide sports betting, we will see more programs and experiments like this over the coming months. While there has not been any news of them running this for tournaments down the line, sports betters can feel the buzz across the country. We have begun to see live odds being shown on screens at bars and sportsbook hangouts. There are segments and odds shown in places you didn’t see over a year ago. With more stats finally legalizing sports gambling, sites would be wise to jump out ahead of others to provide the content.
The combination of NBC Sports and Pointsbet will put together a show over ten hours across the four days that feature highlight moments, shots, and odds changes. With live betting being a popular way to wager on golf, having a live betting show in the midst of the tournament is a major win for everybody involved, including the viewer. There will be multiple graphics and betting information provided. With NBC having rights to NFL games, Premier League games, and other various sports, we might begin to see more of these types of programs and expansions of odds being shown to the viewer in real-time.
