The NFL landscape has changed dramatically over the last few seasons. More teams than ever now believe they have the roster power to compete for a Super Bowl, but not every Super Bowl contender is valued equally or fairly. Contenders can slip under the radar, and here are three teams that enter the 2026 NFL season undervalued by betting sites.
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Teams Undervalued in Betting Markets Entering 2026
- Denver Broncos
- Dallas Cowboys
- Jacksonville Jaguars
Denver Broncos
- Super Bowl Winner:
- AFC Championship:
- AFC West Winner:
The Broncos were just one game and one quarterback injury away from the Super Bowl in 2025. Had Bo Nix not suffered a broken ankle in the final moments of the Broncos’ win against the Bills in the Divisional Round, the Broncos might have hoisted their first Lombardi Trophy since 2015. At the very least, they would have had a better shot at getting to the Super Bowl. Heading into 2026, the sentiment feels very much the same. The Broncos have smartly kept the majority of a 14-win roster together, but with some tweaks. The major move the Broncos made this offseason was trading their 2026 first-round pick to the Miami Dolphins for wide receiver Jaylen Waddle—who’ll be an explosive and necessary addition to the offense.
Waddle’s role in the offense as a lateral and vertical field-stretcher could turn the Broncos into a consistent top-10 offense, but despite that—and a defense that ranked seventh in total EPA, per Sümer Sports—the Broncos still have +2000 odds to win the Super Bowl in 2026, the 14th-best odds in the NFL. Naturally, there’ll likely be some regular-season regression for the Broncos in terms of wins. They were tied for the most regular-season wins in the NFL last season, but touting this team as a unit that might not even be a top-10 team in 2026 feels extremely cruel.
From top to bottom, the Broncos have an excellent roster. Their offensive line is arguably the best in the NFL, especially in pass protection, which allows Sean Payton’s scheme to cut through defenses. The defense has a host of talented players, including Patrick Surtain II—who might be one of the five best defenders in the league—and a fearsome pass-rush that can consistently get after opposing quarterbacks. Nix might not be everyone’s cup of tea, but even a minor step forward from the former first-round pick will be enough to keep the Broncos strongly in contention.
Dallas Cowboys
- Super Bowl Winner:
- NFC Championship:
- NFC East Winner:
If the Broncos feel like something of a sure thing, the Dallas Cowboys feel decidedly different. Postseason success hasn’t been on the Cowboys’ platter in recent history, but the team isn’t shy of totaling up the wins in the regular season. However, the 2025 season was an up-and-down year in Dallas. The defense finished dead last in total EPA, while the offense finished fifth in total EPA. That sort of dichotomy is often unheard of and left the team yo-yoing between potential and potential disaster. Unfortunately, the Cowboys’ defense had a more lasting impact on the season as the team finished with a 7-9-1 record.
However, it doesn’t take a lot of squinting to find some promise in the Cowboys’ trajectory. The offense has a real case to be the best in the NFL. The team re-signed running back Javonte Williams in the offseason, and franchise-tagged wide receiver George Pickens, who had a career-best 93 catches for 1429 yards and nine touchdowns in 2025. The trifecta of Pickens, his running mate CeeDee Lamb, and veteran quarterback Dak Prescott ripped from NFL defenses last season and will likely not miss a beat in 2026. The question marks come on defense, which is why the Cowboys have +2500 odds to win the Super Bowl—a real undervaluation.
Picking the Cowboys to win the Super Bowl is a major swing for the fences, but compared to other teams in the NFL, they have a fair case. The defense has undergone a major retooling this offseason, adding first-round picks Caleb Downs and Malachi Lawrence, Rashan Gary, Cobie Durant, and Jalen Thompson. There’s a lot of talent on the defense, with a potentially game-changing playcaller in first-year defensive coordinator Christian Parker. The strength of the Cowboys’ offense means the defense doesn’t have to be a top-10 unit for the team to be a real contender. If they can be league-average, they’ll be major players.
Jacksonville Jaguars
- Super Bowl Winner:
- AFC Championship:
- AFC South Winner:
The Jacksonville Jaguars finished with an exceptional 13-4 record in 2025, their best regular-season record since 1999. With Liam Coen at the helm, the Jaguars—for the first time in a while—felt like a fully functioning NFL team. Quarterback Trevor Lawrence had a strong year, ranking 12th in total EPA, and the defense finished third in total EPA allowed—in part due to their propensity for creating turnovers. The Jaguars fell to the Bills in the Wildcard Round, but their prospects moving forward feel better than ever.
However, with +3000 odds to win the Super Bowl, the Jaguars are incredibly undervalued compared to some of their counterparts. Teams like the Bengals, who didn’t make the playoffs in 2025, as well as the Packers and Bears, have considerably better Super Bowl odds than Jacksonville. A lot of that is reputational. The Jaguars haven’t built a consistent playoff resume, but a team that finished 13-4 having the 17th-best Super Bowl odds in the NFL is malpractice. Like the Broncos, there’ll be regression in terms of wins, but the roster is still strong.
Coen has already proven to be a force multiplier as an offensive playcaller, and another year for Lawrence in Coen’s system—one that accentuates Lawrence’s ability to rip the ball, as well as lean into his natural athleticism—can only be seen as a positive. There’ll be fewer turnovers on defense, but Anthony Campanile’s unit will play hard and aggressively, with edge rushers Josh Hines-Allen and Travon Walker leading the charge. Another playoff berth for the Jaguars is on the cards, and Super Bowl ambitions are justified.
Photo Credit: REUTERS