Wild Super Bowl 60 Props You Can Trade on Kalshi
The Super Bowl isn’t just about the football. It’s one of the biggest cultural moments of the year, and fans now have more ways than ever to get involved ahead of kickoff. Beyond traditional point spreads and player stats, Kalshi offers prediction markets on all sorts of out-of-the-ordinary Super Bowl outcomes. These markets let you buy and sell contracts on things most sportsbooks don’t touch, and some of them are downright wild.
Trade on Sports, Politics, and MORE Largest Prediction Markets in the US Trade on over 300 Markets Use Exclusive Bonus Code: THELINES
Here are some of the most interesting and unconventional Big Game markets you can trade on Kalshi right now:
Super Bowl Commercials: Which Brands Will Air Ads?
Predict which companies will actually buy ad time during the broadcast. This is more than a fun novelty—brand behavior can be surprisingly predictable based on past Big Game ad histories and industry trends. Trading ad markets is a clever way to tap into commercials as their own high-stakes event.
Below are some key companies that have high odds to advertise:
- Gemini: Yes 98%
- Liquid Death: Yes 98%
- Hims & Hers (An advertisement for Hims or Hers will count): Yes 98%
- OpenAI: Yes 94%
- Amazon Prime: Yes 84%
- Disney+: Yes 64%
- Coinbase: Yes 62%
First Song Played During Halftime
Ever wondered which song will kick off the halftime show? Kalshi lets you trade on what the first song played during Super Bowl halftime will be. Bad Bunny is performing, and the favored song to go first is Tití Me Preguntó at 60% odds.
Who Will Perform at the Super Bowl halftime show?
Prediction markets don’t stop at songs—they let you trade on who will perform at the Super Bowl. This is a great example of how Kalshi blurs the line between sports and entertainment markets, turning pop culture into a tradable event. If you think you know who will come out with Bad Bunny, make a trade!
NFL Mention Market: What Will the Commentators Say?
This market lets you trade on whether NFL announcers will mention specific terms, phrases, or topics during the broadcast. It’s a fun prop for fans who think they know the broadcast team’s tendencies or have noticed patterns in commentary over the season.
Some of the most popular words said by announcers during the season have been:
- Safety
- MVP
- Next Gen Stat
Super Bowl Guests: Celebrity Sightings
Some fans trade on who will appear in the crowd or on camera during the Big Game. With A-list celebrities often showing up, this market turns watching for famous faces into a full-on prediction game. Taylor Swift has been a popular option in the past several years.
Super Bowl Viewer Numbers
Betting markets on overall viewership metrics give a data-driven twist to Super Bowl predictions. Whether you think this year’s audience will be larger or smaller than expected, you can trade based on projected viewer figures.
Super Bowl Ad Appearances
Beyond predicting which brands will run ads, there are markets tied to how many times they might appear or how often certain celebrities show up in commercials, adding another layer of strategy to ad props.
Halftime Show Duration
Not all props are about what happens, sometimes it’s about how long it will last. Kalshi offers markets on how long the halftime show will be, letting traders speculate on the tempo of the performance.
Why Kalshi’s Markets Stand Out vs. Sportsbooks
Kalshi is a regulated prediction market exchange, not a typical sportsbook. That means you can buy and sell contracts like stocks, exiting a trade before the outcome is officially settled if you think the market has shifted.
These unconventional Super Bowl props give fans:
- More ways to engage with the event beyond the score
- A chance to lean into broadcast behavior and cultural moments
- Opportunity to trade on entertainment, commercials, viewership, and more
Whether you’re into music, celebrities, commercials, or just want to spice up the big game, these Kalshi markets offer some of the craziest and most creative Super Bowl prop opportunities you’ll find this year.
